While visiting India, I discovered a role that commands deep respect in many companies—the Learning and Culture Secretary (LCS). These professionals play a crucial part in onboarding, training, and integrating new employees, ensuring a seamless transition into the workplace. Their proactive approach made me reflect on how administrative professionals are often perceived as reactive rather than strategic. In reality, our role involves foresight, planning, and enabling organisational success. How can we shift this perception and showcase our true impact? Tomorrow, I’ll share 10 ways to help redefine our profession’s value.