Let’s face it, without trust, the EA/Executive relationship is nothing more than a transactional exchange. But with trust? It’s a game-changer that drives EA productivity.
A trusted EA isn’t just someone who books flights or schedules meetings. They’re an operational powerhouse, a strategic thinker, and – when the relationship works – a force multiplier for their executive’s success.
Here’s the kicker: trust doesn’t just happen. It’s earned, built, and reinforced over time. In my experience, it takes at least 12-18 months to build the kind of trust that transforms an EA into an indispensable partner.
So why does trust matter so much?
Executives who trust their assistants delegate more freely. No micromanaging. No bottlenecks. Just smooth, efficient workflows. That trust enables EAs to act autonomously, stepping in to solve problems before they arise, driving results that directly impact business outcomes.
In fact, according to research by Gallup, employees who feel trusted are 12x more likely to be fully engaged in their roles. Imagine what that level of engagement could mean for an EA operating at the top of their game.
When there is trust, communication becomes fluid. There are no guarded conversations or second-guessing. Just honest, open dialogue that keeps priorities clear and workflows streamlined.
Proactivity replaces reactivity, because a trusted EA isn’t waiting for instructions. They’re anticipating needs, managing complex projects, and identifying opportunities that align with organisational goals.
Executives can focus on big-picture strategy, knowing their EA has the details covered. Meanwhile, EAs operate with confidence, free from the anxiety of constant oversight.
And trust creates loyalty. Assistants who feel valued stay longer, providing continuity that’s invaluable in high-pressure environments.
So how do you build trust?
For executives:
• Be transparent. Communicate your goals and priorities clearly.
• Let go of control. Allow your EA to make decisions and learn from mistakes.
• Celebrate wins. Recognition reinforces trust and motivation.
• Be reliable. Consistently deliver on your promises.
• Ask for feedback. It shows initiative and a commitment to growth.
• Think strategically. Understand the bigger picture and align your actions accordingly.
For EAs:
Trust is the foundation of productivity for assistants. It elevates them from task-doers to strategic partners, aligning their work with organisational goals in a way that drives real results.
For organisations looking to unlock the full potential of their EAs, fostering trust isn’t just an option – it’s the most important investment you can make.
