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assistant ROI

Strategic Business Partner: More Than Just a Title for Assistants

May 27, 2025

There’s been plenty of debate around whether the term "strategic business partner" is just a shiny new label for assistants. But when fully embraced, this role becomes transformational....

Administrative Profession Goal Setting Partnership Strategic Business Partner

If You Don’t Have an Assistant, You Are One: The Real Cost of DIY Executive Tasks

May 2, 2025

Entrepreneur Jeff Hoffman famously illustrated the simple economics of hiring an assistant with a story about a $500-an-hour heart surgeon scheduling his own calendar. The lesson? When high-value...

Administrative Profession Partnership Strategic Business Partner

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