A Tribute to the Assistant Behind the Success: Tracey Chapman’s Legacy

Culture & Events Partnership Strategic Business Partner June 26, 2025

Twenty years. One assistant. A legacy of loyalty, excellence, and calm in the chaos.

This tribute from Piers Morgan to his Personal Assistant, Tracey Chapman, on Instagram this morning, is one of the most accurate, public acknowledgements I’ve seen of what a truly great assistant does.

It’s not just about logistics. It’s about holding the infrastructure of someone’s life, professional and personal, together.

While he was hosting primetime TV, writing bestselling books, flying across continents, and raising a family, she was the one making sure the wheels didn’t come off. The one holding the line. Managing the travel. Managing the calendar. Managing him.

No awards. No spotlight. But the trust, loyalty and skill she brought to the role? That’s what built the foundation for his success.

And that’s the bit so many people miss.

A great assistant doesn’t just support a leader. They amplify them. They protect them. They make the impossible sustainable.

So here’s to Tracey – and to every assistant who’s kept it all running in the background while the headlines celebrated someone else.

You may not always be in the picture, but you’re the reason it’s in focus.

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