New research from MIT and IBM reveals that AI won’t replace Executive Assistants — it will transform their roles. By automating routine tasks, AI frees EAs to focus on strategic planning, decision support, and relationship-building. The future is a powerful partnership between human insight and technology, where assistants become indispensable strategic advisors.
Category: AI & Automation
EA vs. Chief of Staff: Stop Framing One as a Stepping Stone to the Other
Executive Assistants and Chiefs of Staff may work closely with leaders, but they solve entirely different problems. It’s time to stop treating one as a rung below the other — and start building true career progression within the assistant profession.
The Title Doesn’t Matter — The Impact Does
It’s not about whether you’re called an Executive Assistant, Admin Business Partner, or something else entirely. What matters is that you’re empowered, equipped, and respected. The administrative profession is evolving — and you deserve a seat at the centre of that transformation.
10 Essential Books for Executive Assistants Preparing for the Future
From deep focus and habit-building to leadership, influence, and AI readiness, these 10 books are must-reads for Executive Assistants looking to elevate their skills, expand their influence, and position themselves as strategic business partners.
Top 10 Trends Shaping the Administrative Profession in 2025
From AI-driven automation to evolving job titles and flexible work models, 2025 is set to be a transformative year for administrative professionals. Discover the key trends that will redefine the role, expand skillsets, and create new opportunities for career growth and strategic impact.
How HR Can Unlock the Full Potential of Administrative Professionals
Managing the administrative function isn’t just about filling roles—it’s about empowering a strategic workforce. From better role clarity to growth opportunities, here’s what HR needs to know to elevate and optimise the value of administrative professionals.
Want to Reach 150,000 Executive Assistants Worldwide?
If your product or service is a perfect fit for the global administrative profession, we offer a rare opportunity to connect with 150,000 engaged assistants through exclusive marketing and sponsorship options—carefully curated for impact and reach.
How Automation Is Empowering Assistants to Become Strategic Partners
Automation isn’t about replacing assistants—it’s about freeing them from repetitive tasks to focus on strategic work that delivers real business value. Assistants who embrace automation tools are elevating their roles and becoming indispensable partners to their executives.
The Evolving Role of Executive Assistants: From Admin Support to Strategic Project Partners
As the workplace continues to transform, executive assistants are stepping into dynamic new roles beyond traditional administrative support. From managing projects to analyzing data, EAs are becoming strategic partners in business success—leveraging technology, streamlining processes, and driving informed decision-making.