When you truly understand the calendar, you start to see it.
You see when it is full, but the work is not getting done.
You see the difference between busy and effective.
You see when one meeting costs an entire day’s focus.
That is when it clicks.
You are not managing a schedule.
You are managing your executive’s most valuable resource – time.
Every ‘yes’ you give matters.
Every ‘no’ you negotiate matters even more.
Because you are not there to fill the calendar. You are there to shape it.
Calendars are operating systems. If the time is misaligned, the results will be too.
The rhythm of the week becomes the rhythm of their thinking, their energy, their leadership.
That is not administration. That is stewardship.
And when you see it that way, you stop counting meetings and start measuring impact.
